Nourish Serum

A whole-plant infused facial oil serum for acne-prone and inflamed skin — built on pastured emu oil, jojoba, and squalane, with botanicals that actually belong on irritated skin rather than actives that aggravate it in the name of treating it.

  • Pastured emu oil: deeply penetrating, anti-inflammatory, promotes cell regeneration; jojoba infused with chamomile, rose, arnica, and marshmallow root — all grown and harvested in the Southwest
  • Squalane from fermented sugarcane: bioidentical to skin's own squalene, non-comedogenic, lightweight moisture retention; vitamin E from sunflowers completes the antioxidant layer
WHOLE, REAL INGREDIENTS
WHOLE, REAL INGREDIENTS
REGENERATIVE, ORGANIC & BEYOND
REGENERATIVE, ORGANIC & BEYOND
Ingredient Transparency
Ingredient Transparency

About This Product

The conventional approach to acne-prone and inflamed skin is subtraction: strip oil, apply acid, add benzoyl peroxide, and manage the resulting dryness with a compensatory moisturizer. The assumption is that oil is the problem and aggression is the solution. The outcome for many people is a stripped, sensitized barrier that cycles between flare-ups and over-dryness because the ecosystem that governs sebum production has been continuously disrupted.

Soft n Fat's Nourish Serum starts from the opposite premise: that the right oils, in the right ratios, actually regulate and calm the skin's behavior rather than fighting it.

The base is pastured emu oil — an animal-derived ingredient with documented anti-inflammatory properties and a fatty acid profile (oleic, linoleic, linolenic) that penetrates the skin without triggering comedogenesis. It's one of the few oils clinically associated with reducing inflammation in skin tissue rather than just sitting on top of it, and it's an exceptional carrier for the botanical actives that follow.

Jojoba oil is technically a liquid wax, not an oil — its structure is the most similar to human sebum of any plant ingredient, which is why it doesn't compete with the skin's own oil production in the way that many carrier oils do. Jojoba has been infused here with a botanical blend grown and harvested in the Southwest: chamomile (bisabolol and chamazulene, two of the most well-studied anti-inflammatory botanical compounds), rose (antioxidant, gently toning, traditional skin support), arnica (anti-inflammatory, particularly useful for post-breakout recovery and calming the inflammation cycle that keeps skin reactive), and marshmallow root (a demulcent that soothes irritated tissue and helps maintain hydration at a cellular level).

Squalane from fermented sugarcane is bioidentical to the squalene the skin produces naturally — the same molecule, identical structure, complete compatibility. Lightweight and non-comedogenic, it improves moisture retention without any heaviness or pore-clogging risk. Vitamin E from sunflowers closes the formula with antioxidant protection and natural preservation.

The result is a serum that feeds inflamed skin rather than challenging it — appropriate for daily use, non-congesting, and effective for the kind of persistent low-grade inflammation that harsher active treatments tend to cycle rather than resolve.

30ml (1 oz) 

How To Use

Apply to face after cleansing and toning.

For enhanced dry skin support; cleanse, and tone, then apply our rise and glow before your serum

Nourish Serum

A whole-plant infused facial oil serum for acne-prone and inflamed skin — built on pastured emu oil, jojoba, and squalane, with botanicals that actually belong on irritated skin rather than actives that aggravate it in the name of treating it.

  • Pastured emu oil: deeply penetrating, anti-inflammatory, promotes cell regeneration; jojoba infused with chamomile, rose, arnica, and marshmallow root — all grown and harvested in the Southwest
  • Squalane from fermented sugarcane: bioidentical to skin's own squalene, non-comedogenic, lightweight moisture retention; vitamin E from sunflowers completes the antioxidant layer
WHOLE, REAL INGREDIENTS
WHOLE, REAL INGREDIENTS
REGENERATIVE, ORGANIC & BEYOND
REGENERATIVE, ORGANIC & BEYOND
Ingredient Transparency
Ingredient Transparency

Ingredients

Pastured emu oil, Jojoba oil, Squalane (derived from fermented sugarcane), Marshmallow root, Chamomile, Rose, Arnica, Vitamin E (derived from sunflowers)

Clean Living, No Compromises

We're done with the smoke and mirrors. We rigorously vet every product to ensure it meets our high standards for quality, sustainability, and real wellness.

No Seed Oils

No Industrial Fats

No Artificial Anything

No Toxins

No Endocrine Disruptors

No Greenwashing

No Ultra-Processed Garbage

No Seed Oils

No Industrial Fats

No Artificial Anything

No Toxins

No Endocrine Disruptors

No Greenwashing

No Ultra-Processed Garbage

No Seed Oils

No Industrial Fats

No Artificial Anything

No Toxins

No Endocrine Disruptors

No Greenwashing

No Ultra-Processed Garbage

No Seed Oils

No Industrial Fats

No Artificial Anything

No Toxins

No Endocrine Disruptors

No Greenwashing

No Ultra-Processed Garbage

No Seed Oils

No Industrial Fats

No Artificial Anything

No Toxins

No Endocrine Disruptors

No Greenwashing

No Ultra-Processed Garbage

No Seed Oils

No Industrial Fats

No Artificial Anything

No Toxins

No Endocrine Disruptors

No Greenwashing

No Ultra-Processed Garbage

No Seed Oils

No Industrial Fats

No Artificial Anything

No Toxins

No Endocrine Disruptors

No Greenwashing

No Ultra-Processed Garbage

No Seed Oils

No Industrial Fats

No Artificial Anything

No Toxins

No Endocrine Disruptors

No Greenwashing

No Ultra-Processed Garbage

No Seed Oils

No Industrial Fats

No Artificial Anything

No Toxins

No Endocrine Disruptors

No Greenwashing

No Ultra-Processed Garbage

No Seed Oils

No Industrial Fats

No Artificial Anything

No Toxins

No Endocrine Disruptors

No Greenwashing

No Ultra-Processed Garbage

Our WellHaus Standards

Whole, Real Ingredients. That means organic, wild, regenerative, and as close to nature as possible.

Regenerative & Organic. We prioritize brands that don’t just “do less harm” but actually restore the earth.

If a company won’t tell us where and how their ingredients are sourced, they don’t make the cut.

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